One newer brass ensemble playing today is the tenThing Brass Ensemble under the leadership of Tine Thing Helseth. While the group are all accomplished, professional musicians of the highest level, they also distinguish themselves from other brass groups by being comprised entirely by women. One has to acknowledge that there is a certain marketability in the all female branding of the group, but as you can see in the video below, each member is of the highest caliber and is there for a reason.
Novelty is an interesting notion in terms of the marketability of a chamber music group. How do we distinguish ourselves in an ever increasing stream of groups looking to make it in the business.